Brand storytelling
Climategames
Climategames is an platform which empowers individuals and business to connect their everyday actions into a positive climate impact. I lead the marketing and communications strategies, raising brand awareness to engage more individuals and businesses to help restore the planet through movement.
This involves leading the B2B, B2C and B2Commerce strategies where I manage all the content creation, including copywriting, video editing, email marketing, and social channels.
Since I joined the company in March 2024, there has been strong uptick in brand awareness and lead generation, specifically from my email and social media campaigns.
Along with race organiser One Race, I organise the annual multi-sport triathlon where all the activity was converted into funding incredible environmental projects.
